Monday, 25 March 2013

Question 5 - How did you attract/address the audience Part 1



This is a screencast to explain how we researched and attracted our target audience through a survey.

Preliminary Task



This is the preliminary task made by me and Libby

Thursday, 21 March 2013

Question 6 - What have you learnt about technologies from the process of constructing this product?

Technologies used when creating our product by cute.pup on GoAnimate

Video Maker - Powered by GoAnimate.

The technologies featured in the animation above that were new to me include:
  • Blogger to present my research and planning in a creative way;
  • Prezi, Bubbl and Screencast O'Matic to present my research and planning on my blog supervisually;
  • Fig-rig whilst out filming to enable us to shoot a tracking shot.


Technologies that have allowed me to produce something creative:


Technologies that have allowed me to display my work in a creative way:


We needed to refilm this part of our opening sequence because we needed more close-ups of Lucinda on the ground and close-ups of the two characters' reactions.
I needed to do some of my blog posts again as they only contained screenshots at the start of the year. I redid the posts by adding more supervisual material to them such as prezis, bubbls and screencast O' Matics.


Monday, 11 March 2013

Question 4 - Who would be the audience for your media product?

We asked mostly 16 17 year olds with a questionnaire to see what they expected to see in a horror or a thriller film. We made vox pops by filming people's responses to questions that we asked about horror films. We then put the answers in a pie chart.

Our target audience would consist of teenagers and young adults between the ages of 15 and 25. In our target audience, there would be both males and females. They live in urban areas and attend public schools and universities. They may have a part time Saturday job. Members of our target audience would be part of the working to the lower middle classes.

The psychographic of our target audience would be that they like the thrill of scary thriller or horror films. They would be esteem seekers because they would be materialistic and confident. In their spare time, they enjoy socialising. The girls would be into shopping and fashion, they would like to have the newest clothes. They listen to a variety of music genres such as pop, rock and alternative rock music. They would visit social networking sites such as Facebook, Twitter and Tumblr as well as Youtube. They have some money, enough to go to see films at the cinema.

Monday, 4 March 2013

Question 3 - What kind of media institution might distribute your media product and why?

The title of our film is 'Final Warning' because the characters that are about to be killed by the murderer always see a note warning them that they will be next before they are attacked. The genre of our film is a thriller. The target audience of our film is young adults, both male and female between the ages of 15 and 25. They are a niche audience of people who enjoy being thrilled with adrenaline and tension from films.

The distributor of our film is 'Paramount Pictures'. We have chosen 'Paramount Pictures' because they have distributed many successful films from all kinds of genres, including thrillers. 'Paramount Pictures' distributes high-budget films which have a range of target audiences so we know that our target audience would be reached if 'Paramount Pictures' distributed our film. Similar films that 'Paramount Pictures' have distributed are 'Paranormal Activity 4' in October 2012, 'The Devil Inside' in January 2012 and 'Hansel and Gretel: Witch Hunters' in January 2013.

Our production company name is 'Clockwork Productions'. We chose this name because it would give the audience the impression that the characters would only have a small amount of time to catch the killer otherwise something eventful and tragic would happen to the main characters. This is because it would only be a certain amount of time until the killer reached the main characters or people important to them such as friends and family.